Subscribe By RSS or Email
Q&A: What Are Some Tips for Booking a tour

Q&A: What Are Some Tips for Booking a tour

From: Ricky Question: Hi Mark. I’ve recently started to work with a young but hardworking band in a management role. Because the band is small, I’m also acting as their booking agent. I’m quite new at this and I am especially unsure of my abilities as an agent. Venues, promoters, etc, simply haven’t been responding to

Think like a marketer not like a musician

Think like a marketer not like a musician

Musicians are an interesting breed. Well…. Creative people in general are an interesting breed.  Creatives tend to go to great lengths to create something they deem new and unique.  Creatives put their own personality, flare, flavor, taste, etc. into their respective works of art.  So why is that drive for creative perfection and uniqueness completely

Building the better press kit

Building the better press kit

A press kit in the traditional sense of the phrase pertains to a collection of documents, marketing collateral and informative pieces that are distributed in whole to journalists, reporters and media at a press event.  Press kits as they pertain to musicians aren’t too far off.  They are a collection of information about the artist

Recent Articles:

23 May frustrated

Q&A: What Are Some Tips for Booking a tour

From: Ricky Question: Hi Mark. I’ve recently started to work with a young but hardworking band in a management role. Because the band is small, I’m also acting as their booking agent. I’m quite new at

25 Apr shutterstock_75511264

Think like a marketer not like a musician

Musicians are an interesting breed. Well…. Creative people in general are an interesting breed.  Creatives tend to go to great lengths to create something they deem new and unique.  Creatives put their own personality, flare,

27 Mar presskit

Building the better press kit

A press kit in the traditional sense of the phrase pertains to a collection of documents, marketing collateral and informative pieces that are distributed in whole to journalists, reporters and media at a press event.

10 Jan ipod-line-white

2011 is an UP year for album sales

That’s right!  In 2011, music sales took an upward turn for the first time since 2004. But… Don’t get TOO excited just yet!  It was only a 1.3% increase but hey, it didnt drop for a

5 Jan Amarna Reign Storms

In 2012, Go Digital or Go Home

It’s 2012 OFFICIALLY and I thought to myself: What better way to ring in the new year than New Year than with a blog about 2 new self-released albums?  This idea is slowly turning into

29 Dec bigfan

Good fans vs. everyone else.

The other night I met with a band that I’ve known for a long time. We meet periodically to discuss what they have going on and the best way to attack certain scenarios.  The guys

23 Dec nomra jean

Norma Jean public rant justified, or not?

I’ve been a fan of Norma Jean since they were the Luti-Kriss and had a DJ.  In 2001 I had the band play my church in support of Living Sacrifice and it was a ridiculous

19 Dec bob

Bob Lefsetz on the Topic of Entitlement

Bob Lefsetz shares his thoughts on entitlement. Personally…. I love it. Join his email list: lefsetz.com I’m sick and fucking tired of people telling me they’ve put in their 10,000 hours, so they should be

15 Dec kickstarter

Kickstarter My Heart

About a week ago I saw an update about Five Iron Frenzy hit my Facebook feed regarding their return to creating and performing music.  What really struck me about this was not the notion that